Nov 03 2014

CNET, THE WORLD’S LEADING SOURCE OF TECHNOLOGY NEWS AND REVIEWS, LAUNCHES NEW QUARTERLY MAGAZINE


CNET, THE WORLD’S LEADING SOURCE OF TECHNOLOGY NEWS AND REVIEWS, LAUNCHES NEW QUARTERLY MAGAZINE

11/03/2014

 CNET Magazine to Cover Technology Trends, New Products and the Forces Behind Them 

Magazine Will Extend the CNET Brand Through New Platform 

CNET Magazine To Be Sold on Newsstands Throughout the U.S., Including
Barnes & Noble, Hudson News, Walmart, Target, Costco and Other Key Retailers
 

GRAMMY® Award-Winning Artist LL COOL J, Star of NCIS: LOS ANGELES,
Featured on First Cover, Discussing the Role of Technology in His Life and Career

SAN FRANCISCO – Nov. 3, 2014 – CNET, the world’s largest and most trusted online source of consumer technology news and reviews, today announced the launch of a new premium print magazine, which is being distributed through newsstands across the U.S. and Canada. CNET Magazine combines evocative, story-oriented photojournalism and design, in-depth technology reporting, step-by-step how-to guides and a singular look into the future of technology and how it is changing every aspect of our lives. The magazine also includes reviews of new products by CNET’s award-winning editorial team and profiles of the personalities behind new technologies. Multiple GRAMMY®-winning artist and star of NCIS: LOS ANGELES LL COOL J is on the magazine’s first cover, and shares with readers how he has enhanced his music and career though his smart use of technology.

CNET Magazine will extend the CNET brand and leverage the print medium to showcase CNET’s renowned reviews, storytelling, amazing photography and access to the people making a difference in the tech world,” said Mark Larkin, Senior Vice President and General Manager of CNET. “It’s an incredible opportunity to bring CNET’s knowledge and depth of experience to a new audience, and take full advantage of our own editorial talent as well as a ready-made operational and distribution infrastructure through CBS. We’re excited to have secured key distribution points for CNET Magazine with major retailers across the country.”

CNET Magazine debuts Nov. 3 as a quarterly publication. It has secured prominent placements with the country’s top newsstand sellers, including Barnes & Noble, Hudson News, Walmart, Target and Costco, among many other retailers. The magazine will retail for $5.99.

“CNET has an unmatched relationship with people from all walks of life who share a common interest in consumer technology,” continued Larkin. “They come to us to learn about what’s new and what’s important, and to understand what technology can do to help make their lives better. There is real audience demand for premium technology content across all channels, including this new magazine, which offers content not available online. CNET Magazine will play a critical role in distributing our content beyond digital channels and help us reach consumers on even more platforms.”

The magazine is anchored around four main sections: You, Your Home, Your Ride and Your Work. Every section offers CNET’s accessible, eclectic and knowledgeable take on technology.

Among the highlights of the first issue are:

  • A Winter Gift Guide featuring 100+ gadgets and devices that CNET reviewers and editors are most excited about, gorgeously photographed and organized by price from $50 to “Big Spender.”
  • An in-depth analysis of how our “always connected” lifestyles may be affecting – for better and for worse – our well-being, our relationships and our ability to interact and communicate with one another. Well-known technologists and personalities ranging from Internet browser pioneer and venture capitalist Marc Andreessen to NBA superstar Shaquille O’Neal discuss their views on our increasingly connected culture.
  • A feature article that asks the question so many homeowners wonder once they install some of the “smart house” gadgets, appliances and systems now available: “Does my smart home actually make me happy?”
  • An in-depth article on smartphone theft that examines both sides of this all-too-common crime: the thief, who describes the methods of his heist and what he does with the smartphones he steals, and the San Francisco district attorney who pursues and prosecutes these opportunists.
  • An interview with multiple GRAMMY-winning music artist and star of NCIS: LOS ANGELES LL COOL J, in which he discusses his views on digital connectivity and our lives as “tethered souls.”

CNET Magazine is edited by CNET.com Editor-In-Chief Lindsey Turrentine and CNETNews.com Editor-In-Chief Connie Guglielmo. Courtney Cochrane, CNET’s Global Vice President of Media Sales, serves as publisher. The magazine was created in collaboration with McMURRY/TMG, the nation’s largest independent content marketing agency. Additionally, the team behind CBS’s Watch! Magazine is contributing to the publication.

For more than 20 years, CNET has been telling stories of the technology, people and companies reshaping our lives. CNET is the world’s #1 tech media brand, with tens of millions of people visiting its news and reviews site each month to find the stories, photos and videos that matter. CNET offers the best advice for living with technology and covers every aspect of consumer technology, from personal and automotive tech to home and smart appliance tech. CNET recently launched CNET en Español for Spanish speakers in the U.S. and beyond. Follow CNET and CNET en Español on Twitter (@CNET and @CNET_es) and on Facebook (www.facebook.com/cnet and www.facebook.com/CNETenEspanol). CNET and CNET en Espanol are properties of CBS Interactive.