CBS Corporation Completes Acquisition Of Signstorey, Renames Company Cbs Outernet

Published on: 10/08/2007   |   All 2007 Press Releases

CBS Corporation (NYSE: CBS and CBS.A) announced today that it has completed the acquisition of SignStorey, Inc., a leader in the distribution of video programming and advertising content to retail stores, and has renamed it  "CBS Outernet." The purchase price was $71.5 million in cash. 



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CBS Corporation is a mass media company with constituent parts that reach back to the beginnings of the broadcast industry, as well as newer businesses that operate on the leading edge of the media industry. The Company, through its many and varied operations, combines broad reach with well-positioned local businesses, all of which provide it with an extensive distribution network by which it serves audiences and advertisers in all 50 states and key international markets. It has operations in virtually every field of media and entertainment, including broadcast television (CBS and The CW – a joint venture between CBS Corporation and Warner Bros. Entertainment), cable  television (Showtime and CSTV Networks), local television (CBS Television Stations), television production and syndication (CBS Paramount Network Television and CBS Television Distribution), radio (CBS Radio), advertising on out-of-home media (CBS Outdoor), publishing (Simon & Schuster), interactive media (CBS Interactive), music (CBS Records), licensing and merchandising (CBS Consumer Products) and video/DVD (CBS Home Entertainment). For more information, log on to

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